Networks, crowds, and markets : reasoning about a highly connected world

Networks, crowds, and markets : reasoning about a highly connected world [texto impreso] / Easley, David, Autor; Kleinberg, Jon, Autor. - New york [USA] : Cambridge University Press, 2010. - xv, 727 páginas.

ISBN 978-0-521-19533-1.
Identificador del registro: 57453

Nota de contenido : 1. Overview -- Part I. Graph theory and social networks -- 2. Graphs -- 3. Strong and weak ties -- 4. Networks in their surrounding contexts -- 5. Positive and negative relationships -- Part II. Game theory -- 6. Games -- 7. Evolutionary game theory -- 8. Modeling network traffic using game theory -- 9. Auctions – Part III. Markets and strategic interaction in networks -- 10. Matching markets -- 11. Network models of markets with intermediaries -- 12. Bargaining and power in networks -- Part IV. Information networks and the world wide web: 13. The structure of the web -- 14. Link Analysis and web search -- 15. Sponsored search markets -- Part V. Network dynamics: population models: 16. Information cascades -- 17. Network effects -- 18. Power laws and rich-get-richer phenomena -- Part VI. Network dynamics: structural models: 19. Cascading behavior in networks -- 20. The small-world phenomenon -- 21. Epidemics -- Part. VII. Institutions and aggregate behavior: 22. Markets and information -- 23. Voiting -- 24. Property rights
Lengua : Español (spa)
Indexación libre : Redes de comunicación,Teoría de juegos,Subastas,Derecho de propiedad,Votación,Teoría de grafos,Redes sociales (Internet),Mercados,Búsqueda (Infomación),Telecommunication - Social aspects,Information society

Signatura: 303.483 3 / E13

Networks, crowds, and markets : reasoning about a highly connected world